Melbourne, Australia (PRWEB) September 26, 2012
entrepreneurs need to ask yourself when was the last time ever, the traditional newspaper or magazine to get their news. Most people get their news from online sources that are updated in a position to make the story a moment, unlike newspapers and other print media. Millions of people worldwide have running. On their mobile devices, where they can access the latest local and world news free at the click of a button
media is no longer the traditional black and white printed media that read our parents and grandparents religious. Companies no longer have to spend thousands of dollars putting their ads in the newspaper, they can advertise effectively online. Using online media and news sources people get their news from RSS, blogs and news sites. In other words, it is an online world where the company needs to protect its advertising to drum more customers and put your business out there. Online news blogs like Techmeme, Mashable and Gawker become incredibly influential public relations generators.
Williams suggests that social proof, present the driver online media exposure. It is no longer an editor or reporter sitting in their high chairs, go in the multi-storey office building, ?I?m going to dictate what is important in the world these days,? there, everything is going to drive traffic and statistics and social proof. Social proof can be driven through the roof when a company invests in YouTube, Twitter, Facebook, or some other type of online platform that will connect with the audience.
Williams is no stranger to getting the story in a variety of online and offline publications appear, and use this piece to get exposure to the next. At 21, he got the attention of the media through the sale of Melbourne Cricket Ground (MCG), Australia version of Yankee Stadium into pieces. Williams has developed a range of sports memorabilia on the old Crested carpet and wood from Ponsford Stand is based. In a statement he wrote (under the name of 21-year-old Sells the MCG for under $ 500) generated free publicity and advertising: national and local news, radio interviews and newspaper articles. It generates a large amount of income at no additional cost.
to maintain its position in the market and constantly generate new revenue streams and gain a steady following new clients, companies that want to be successful, you need a firm understanding of how to ?manipulate? the online media best serve their end goals. To hear the entire episode and show notes, visit:. Http :/ / www.preneurmedia.tv/preneurcast/preneurcast066-media-manipulation/
Marketing Podcast PreneurCast new episodes every week. Every week, Pete Williams and Dom Goucher discuss a specific marketing strategy or technique that you can use in the business to grow its web-based (on-line) or a brick and mortar (offline) business. Other themes include entrepreneurship, internet marketing and productivity. PreneurCast debuted on iTunes New & Noteworthy in the business and consistently categorys What Hot and Top Podcasts parts shown around the world.
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